BDA Partners is pleased to announce that its client, Printronix, a leader in industrial printing solutions, has closed the sale of its Thermal/AIDC business (“Thermal Business”) to TSC Auto ID Technology Co Ltd (“TSC”) in Taiwan. BDA acted as the lead advisor, alongside CriticalPoint Partners, to Printronix. Terms of the transaction were not disclosed.

The retained business will continue to focus on impact printing technology, where Printronix holds the leading global position. The Thermal Business will operate independently under the name Printronix Auto-ID.

Werner Heid, CEO of Printronix, said, “Divesting our thermal products enables Printronix to focus on our core business of manufacturing, selling and servicing impact printers to hundreds of the world’s largest and best known companies. As the only remaining company focused on manufacturing line matrix printers, Printronix can continue to serve our customers with the best solution for their unique printing requirements.”

Euan Rellie, Senior Managing Director at BDA, said, “We’re pleased to have advised on a second transaction involving Printronix. This sale positions Printronix to maximize its potential in Asia and worldwide. Printronix will keep developing its core line matrix impact printing business, as the global leader in its space.”

Justine Mannering, Managing Director at BDA, said, “This outcome reinforces BDA’s record of advising on transformative, cross-border transactions in the specialty printing equipment industry. The specialty printer space is a power alley for BDA.”

For more information, please contact Euan Rellie or Justine Mannering in New York at +1 212 265 5300.

BDA Deal Team
Euan Rellie, Senior Managing Director, New York
Justine Mannering, Managing Director, New York
Simon Kavanagh, Managing Director, Hong Kong
Kent Ng, Director, Shanghai
Jordan Selleck, Associate, New York
David Kim, Analyst, New York

About Printronix
Printronix is a global leader in industrial printing solutions, offering the most-trusted selection of ultra-reliable printers, supplies, service and parts for environments demanding high reliability and low-cost printing. The company offers two of the most-trusted brands in industrial printing, Printronix and TallyGenicom, known throughout manufacturing, distribution, retail, banking, healthcare, government and other enterprises across the globe. The portfolio includes the highest quality line matrix printers. Printronix was founded in 1974 and is headquartered in Irvine, California. www.printronix.com

About TSC
TSC Auto ID Technology Co Ltd is a leading innovator in the design and manufacture of bar code printer technologies for medical, retail, warehouse and transportation markets, is listed as Regular Stock under the code: 3611 on the Taiwan OTC Board. TSC has been building thermal bar code label printers since 1991, initially as a division of Taiwan Semiconductor Company Ltd. It was spun off into a separate company August 2007. TSC sells bar code label printers & accessories into over 80 countries worldwide with company owned sales offices in Taiwan, China, the United States & Germany. www.tscprinters.com